Mission Statement / Tone of Voice / Print / UX / Social
huggg is a reward app that helps colleagues, customers and friends send IRL treats in an instant. I worked with the good people at huggg to develop their internal mission statement and tone of voice guidelines, before populating their blog with all sorts of informative #content. I dabbled in some B2B copy, as well as some thinkpieces for huggg's CEO.
I also created plenty of POS print copy for huggg's partners, like this lovely postcard: